AI Insights · Timothy · March 2022
Top 5 Theme Parks Apps Performance in the Netherlands - Q1 2022
Discover the performance trends of the top 5 theme park apps in the Netherlands during Q1 2022. Insights include weekly downloads, revenue, and active users.
In Q1 2022, the top 5 theme park apps in the Netherlands showed varied performance across weekly downloads, active users, and revenue. Here’s a closer look at the data sourced from Sensor Tower.
Disneyland® Paris saw fluctuations in weekly downloads, reaching a peak of approximately 4.9K in the first week of January and maintaining a steady range between 2K to 3.5K in subsequent weeks. Active users ranged from around 4.7K to 8.2K, with a notable increase towards the end of March, reaching close to 5.8K.
Phantasialand experienced lower download numbers, starting the quarter with 914 and dropping significantly to single digits in the weeks of February 7 and March 7. Active users also followed a declining trend, starting from 1K and ending the quarter with around 82.
My Disney Experience showed a consistent pattern in revenue with slight variations, peaking at $100 in the second week of January. Downloads increased gradually, starting at 153 and reaching 159 by the end of March. Active users followed a similar trend, beginning at 164 and ending at 196.
Universal Orlando Resort maintained a stable number of active users, with figures ranging between 117 and 205 throughout the quarter. Downloads saw moderate fluctuations, peaking at 149 at the beginning of the quarter and settling around 49 towards the end.
Europa-Park & Rulantica had a slow start with downloads, beginning with 152 in early January and witnessing a gradual rise towards the end of the quarter, peaking at 153. Active users showed a similar trend, starting at 149 and increasing to 135 by the end of March.
For more detailed insights and analysis, visit Sensor Tower.